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<< Prev FAQs - Boxes and other promo items
What is a promo obi? E-mail

A promo obi is an obi given away as a promotional item. It is usually a replica of the obi that came with the original release.

Normally, an obi strip provides information about the current release (in other words it has a specific function: to provide information to the buyer) whereas a promo obi is nothing more than a replica of something that is theoretically long out of date.

Promo obis often come as part of a promo box package.

Promo boxes also sometimes (much more rarely) contain a replica cover of a 33rpm LP or a 45 rpm single (such as Zappa's Uncle Meat Box).

 
<< Prev FAQs - Boxes and other promo items

Featured Releases (A selection of...)

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Front cover (main) image of ACDC-BOX : AC/DC : Guitar Case Box
ACDC-BOX : 2008-06-01
Warner Promo Box with presenting the form of a guitar hard case. This box was received by mail in coupons. The promo set included also 2 T-Shirts.
Front cover (main) image of Rush-Sector-1 : Rush : Sector 1
Rush-Sector-1 : 2011-11-21
Box 1 from a 3 boxes set. Each box is numbered. These are official releases by Universal Music. Each box set has 5 cds and 1 DVD. Each cd is in a replica mini LP sleeve. The DVD is in Surround sound. Each sliding box has a picture from 1 member of the band. On top of the boxes, you find part of the logo that is on the inside of the 2112 cd. Once you put the 3 boxes one beside another, you have the complete logo.
 
Front cover (main) image of TOCP 71010-1 : Beatles (The) : The Beatles (aka The White Album)
TOCP 71010-1 : 2009-09-09
Double album named the beatles. Kaldes også det hvide album. Gatefold. Navnet the beatles præget i frontcover. Nummer skrevet i sort No 0000001. Ellers er mini lp'en som den originale vinylplade.
Front cover (main) image of anon-queen-opera : Queen : A Night At The Opera Box
anon-queen-opera :
Home made box featuring art work from Queen's "A Night At The Opera". Images for this box were anonymously donated to the MiniLPs site along with the assurance that only a few of these were made for close friends.
 
Front cover (main) image of Die Cut Covers : Hall of Fame : Die Cut Covers
Die Cut Covers :

Die cutting of the cover image or inserts is probably the most common technique employed to create gimmick covers. It's probably also in most cases the cheapest.

There are thousands of die cut covers. Here are a few of the more popular and best known releases.

Front cover (main) image of UICY-93980 : Stewart, Rod : Sing It Again Rod +5
UICY-93980 : 2009-02-25
Rod's first 'greatest hits' album with a fantastic, die-cut sleeve.
 

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