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<< Prev FAQs - Boxes and other promo items
What is a promo obi? E-mail

A promo obi is an obi given away as a promotional item. It is usually a replica of the obi that came with the original release.

Normally, an obi strip provides information about the current release (in other words it has a specific function: to provide information to the buyer) whereas a promo obi is nothing more than a replica of something that is theoretically long out of date.

Promo obis often come as part of a promo box package.

Promo boxes also sometimes (much more rarely) contain a replica cover of a 33rpm LP or a 45 rpm single (such as Zappa's Uncle Meat Box).

 
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Featured Releases (A selection of...)

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Front cover (main) image of WPCR-14306 : Cooper, Alice : Welcome To My Nightmare
WPCR-14306 : 2012-01-18
Warner Music Japan : Cardboard sleeve (mini LP) reissue from Alice Cooper featuring the high-fidelity SHM-CD format (compatible with standard CD players) and 2011 remastering. The cardboard sleeve features single E-type jacket with an inner bag and ATLANTIC green/orange label. Comes with a description and lyrics. Part of a twelve-album Alice Cooper SHM-CD cardboard sleeve reissue series featuring albums "Pretties For You," "Easy Action," "Love It To Death," "Killer," "Schools's Out," "Billion Dollar Babies," "Muscle Of Love," "Welcome To My Nightmare," "Goes To Hell," "Lace And Whiskey," "The Alice Cooper Show," and "From The Inside."
Front cover (main) image of ARC-7003 : Semiramis : Dedicato a Frazz
ARC-7003 : 2002-03-27

Rare Italian Progressive rock album from the Trident label.

Images for this release show two different types of obis for original (sticker) and reprints (paper) of this release.

 
Front cover (main) image of DU-BOX226L : Schulze, Klaus : Timewind Box
DU-BOX226L : 2008-02-22
Big box to enclose the previous 3 slipcase promoboxes released by Disk Union to hold a total of 16 albums.
 
Front cover (main) image of EMER-BOX1 : Emerson, Lake + Palmer : Brain Salad Surgery Box
EMER-BOX1 : 2002-11-21

Front opening promo box and obis from Disk Union came with first five albums in 20 bit K2 : VICP-62114 to VICP-62118

(Images courtesy of The Brain Salad Surgery site http://www.brain-salad-surgery.de/.)

Front cover (main) image of BVCM-37083 : Presley, Elvis : Elvis Presley
BVCM-37083 : 2000-01-08
This is the eponymous first album from Elvis Presley. It is the first rock & roll album to reach number one on the national charts (holding at number 1 for 20 weeks) and the first million dollar selling pop album.
 

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