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<< Prev FAQs - Boxes and other promo items
What is a promo obi? E-mail

A promo obi is an obi given away as a promotional item. It is usually a replica of the obi that came with the original release.

Normally, an obi strip provides information about the current release (in other words it has a specific function: to provide information to the buyer) whereas a promo obi is nothing more than a replica of something that is theoretically long out of date.

Promo obis often come as part of a promo box package.

Promo boxes also sometimes (much more rarely) contain a replica cover of a 33rpm LP or a 45 rpm single (such as Zappa's Uncle Meat Box).

 
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Featured Releases (A selection of...)

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Front cover (main) image of WPCR-13142 (fake) : Led Zeppelin : Fake Led Zeppelin - 40th Anniversary Definitive Collection (Zoso Box)
WPCR-13142 (fake) : 2009-01-01

This fake Led Zeppelin 40th Anniversary appears to be made in China. You would find it hard to pick a sealed copy of this as being anything other than than the real deal.

Inside it is also remarkably similar but has some significant, obvious differences in packaging including: (a) the CD comes in a flimsy loose fitting bag (b) Physical Graffiti has no cut out windows and (c) III (3) has no turning wheel.

The CDs also have the tell tale extra ring in the middle but this is much better disguised than usual.

Unusually for fakes these have the catalogue number and an IFPI code (CC 303) on the silver side of the disc.

Front cover (main) image of EMICD-11228 : Pink Floyd : Oh By The Way: European Box Set
EMICD-11228 : 2007-11-26

16 CD box set - being 14 studio albums including 2 doubles.

According to Pink Floyd Brain Damage site there were a few glitches with this release, the most notable being a misprinting of the inner bag for the second CD in "The Wall".

There are also cases of an album being missed out and duplicates in their places.

The later Japanese release of this box set is basically identical to this box set.

Poor quality fakes exist for this set - more details below.

The original Japanese individual releases are regarded as being of a much higher quality to either of these box sets.

You can see a YouTube video of this set on the videos page.

 
Front cover (main) image of ACDC-BOX : AC/DC : Guitar Case Box
ACDC-BOX : 2008-06-01
Warner Promo Box with presenting the form of a guitar hard case. This box was received by mail in coupons. The promo set included also 2 T-Shirts.
 
Front cover (main) image of BVCM-37083 : Presley, Elvis : Elvis Presley
BVCM-37083 : 2000-01-08
This is the eponymous first album from Elvis Presley. It is the first rock & roll album to reach number one on the national charts (holding at number 1 for 20 weeks) and the first million dollar selling pop album.
Front cover (main) image of DU-SP110-0412P : Marley, Bob : Catch A Fire Box (Zippo Lighter)
DU-SP110-0412P : 2006-10-04
Zippo lighter gimmick box in the style of "Catch a Fire"
 

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